{"product_id":"retinol-alternative-eye-serum","title":"Retinol Alternative Eye Serum","description":"\u003ch2\u003eRetinol Alternative Eye Serum\u003c\/h2\u003e\n \n\u003cp\u003eA targeted treatment serum for the eye area, built around Bidens Pilosa Extract — a plant-derived bio-retinol that activates the same collagen-producing and cell-renewal pathways as conventional retinol, without the photosensitivity, purging phase, or barrier disruption. Delivers visible improvement in fine lines, firmness, and the appearance of dark circles with consistent use. Suitable for sensitive skin and safe during pregnancy and breastfeeding.\u003c\/p\u003e\n \n\u003cp\u003eECOCERT COSMOS NATURAL certified. 100% natural origin. 15ml provides approximately 3–4 months of daily use.\u003c\/p\u003e\n \n\u003cp\u003e\u003cem\u003eChoose this if you want retinol-like results around the eye area without managing retinol's side effects — or if conventional retinol is not an option for you due to pregnancy, sensitivity, or preference. For a simpler daily eye cream focused on hydration, dark circles, and puffiness, see the Brightening Eye Cream.\u003c\/em\u003e\u003c\/p\u003e\n \n\u003ch3\u003eThe Key Ingredient: Bidens Pilosa\u003c\/h3\u003e\n\u003cp\u003eBidens pilosa is a flowering plant with a long history in traditional medicine and an emerging reputation in modern skincare as one of the most effective botanical alternatives to retinol. Its bioactive compounds — primarily polyacetylenes and flavonoids — activate the same skin pathways that regulate collagen production and cell renewal, delivering retinol-like results through a completely plant-based mechanism. Unlike retinol, it causes no photosensitivity, no purging phase, and no disruption to the skin barrier. It can be used morning and evening, is suitable for sensitive skin, and is safe during pregnancy.\u003c\/p\u003e\n \n\u003ch3\u003eSupporting Ingredients\u003c\/h3\u003e\n \n\u003cp\u003e\u003cstrong\u003eBorago Officinalis (Borage) Seed Oil\u003c\/strong\u003e\u003cbr\u003e\nOne of the highest natural sources of gamma-linolenic acid (GLA), an omega-6 fatty acid with documented anti-inflammatory and skin-regenerating properties. Particularly beneficial for mature and sensitive skin around the eye area.\u003c\/p\u003e\n \n\u003cp\u003e\u003cstrong\u003eAesculus Hippocastanum (Horse Chestnut) Seed Extract\u003c\/strong\u003e\u003cbr\u003e\nContains escin, which strengthens capillary walls and reduces the appearance of dark circles and puffiness — addressing the vascular component of under-eye concerns alongside Bidens pilosa's collagen support.\u003c\/p\u003e\n \n\u003cp\u003e\u003cstrong\u003eAlteromonas Ferment Extract\u003c\/strong\u003e\u003cbr\u003e\nA marine-derived active that supports skin texture and the skin's natural repair mechanisms. Works alongside Bidens pilosa for a comprehensive anti-aging effect.\u003c\/p\u003e\n \n\u003cp\u003e\u003cstrong\u003eHydrolyzed Hyaluronic Acid \u0026amp; Sodium Hyaluronate\u003c\/strong\u003e\u003cbr\u003e\nDual-weight hyaluronic acid for sustained hydration at both the surface and deeper layers of the thin eye area skin.\u003c\/p\u003e\n \n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cp\u003eApply a small amount to the orbital bone area morning and evening using the ring finger. Tap gently — do not rub. Apply after cleansing and before moisturiser. Pairs with the Vitamin C Serum in the morning for a complete brightening and anti-aging routine.\u003c\/p\u003e\n \n\u003cp\u003eLearn about Bidens Pilosa: \u003ca href=\"\/blogs\/guides\/bidens-pilosa-bio-retinol\"\u003eWhat Is Bidens Pilosa? The Plant-Based Retinol Alternative Explained\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eLearn when to start an eye serum: \u003ca href=\"\/blogs\/guides\/do-you-need-eye-cream-in-your-20s-30s\"\u003eEye Cream in Your 20s and 30s: Do You Need It?\u003c\/a\u003e\u003c\/p\u003e\n \n\u003ch3\u003eGood to Know\u003c\/h3\u003e\n\u003cp\u003eContains natural fragrance from essential oils including Pelargonium Graveolens (geranium). Patch test recommended for fragrance-sensitive skin.\u003c\/p\u003e\n \n\u003ch3\u003eCertification\u003c\/h3\u003e\n\u003cp\u003eECOCERT COSMOS NATURAL certified. 100% natural origin ingredients. 22% certified organic content. Vegan and cruelty-free. Produced in the EU.\u003c\/p\u003e\n \n\u003cp\u003eSize: 15ml \/ 0.51 fl oz\u003c\/p\u003e\n \n\u003chr\u003e","brand":"Selfnamed","offers":[{"title":"Default","offer_id":56347231224133,"sku":"137366","price":399.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0995\/4977\/4149\/files\/FRONT_e70925fc-0663-42ef-94f6-77d81f1aa00a.jpg?v=1779908347","url":"https:\/\/9xwwcy-v1.myshopify.com\/products\/retinol-alternative-eye-serum","provider":"FrostBloom","version":"1.0","type":"link"}